Client: Wells Fargo - "Magazine" campaign
Spearheaded and managed project with AD partner, created concept, wrote copy and assisted with photo shoot.

Objective:
Develop an original merchandising campaign to promote an array of products and services.

Solution:
Created a branded experience that leveraged the look of a magazine cover. Each "magazine" showcased a featured "article", i.e. Wells Fargo auto loan.
Auto Loan

Auto Loan

Home Equity Loan

Home Equity Loan

Credit Card

Credit Card

Merchandising

Merchandising


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